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Offer Redemption
(Data Set #1: OfferRedemption2.train.txt, OfferRedemption2.test.txt)
(Data Set #2: OfferRedemption3.train.txt, OfferRedemption3.test.txt)
This data set describes a common business question, "Which
individuals in the target audience will respond positively to
a promotion?" In this particular example the promotion
is set of coupons sent out to customers by mail. Based on information
about those individuals who redeemed previous coupons, PredictionWorks
can predict which customers will redeem them this time around.
Two files are used for this analysis. The first, the 'train'
file, is a record of those customers who redeemed previous coupons.
The second, the 'test' file, is a list of current customers.
In both files each line lists one individual and various statistics
about them.
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