Decision Tree Demo

PredictionWorks Decision Tree Visualization uses the latest Java technology. This visualization demo shows three business cases that break down the data according to certain splitting criterion. This visual output allows the business user to understand the decisive predicate break points and market effectively to only the profitable customer segments.

Each segment shows the probability statistics of which customers will act on an offer and also how much profitability each segment will bring in based on the Cost-Benefit Matrix. This intelligent marketing gives you the competitive advantage and cuts out marketing overhead.


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